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  • Ternua

    Reto:

    Form a coherent positioning for Ternua, aligned with the new Astore positioning



    Solution:

    Definition of the Brand concept and themed categories, from clothes to accessories

    Ternua
    Life in the outdoors

    Creation of a new concept for Ternua – as a Brand directed at people with an active lifestyle, nature lovers and sporty people. Starting from its comprehensive textile approach to 5 cultures, pursuing quality and genuineness, which achieved a greater perception of Ternua as a brand that promotes life in the outdoors and each of their specific activities.

    Excellence Center Barcelona

    Camí de Can Camps, 17-19
    08174 San Cugat, Barcelona, España
    T.: (+34) 933 030 299 | E.: info@loop-cn.com

    Strategic Reflection Center Madrid

    Calle Alcalá, 21 - Planta 11, Derecha
    28014 Madrid, España
    T.: (+34) 911 441 144 | E.: info@loop-cn.com

    Strategic Reflection Center Lisboa

    Rua Duque de Palmela, 37 - 3º Esquerdo
    1250-097 Lisboa, Portugal
    T.: (+351) 215 895 471 | E.: info@loop-cn.com