• ES
  • PT
  • We are experts in
    Product Development

    +25 years






    Turnkey projects

    From the market positioning to the definition
    of materials and production technologies

    Product experience

    Focus on profitability: integrated design, management of product ranges,
    specific technological solutions. 25 years of experience behind us

    Coordination 360º

    Suppliers, prototyping, testing and industrial processes:
    guarantee an on-time and on-budget market release

    Pratice areas

    Technical feasibility and cost, trend analysis, industrial design
    and applied graphics, user interface, development engineering
    prototyping and industrial processes

    Cases of
    Product Development

    We define new categories and we structure the product portfolio
    We structure user experiences based on channels, targets and technologies
    We develop strategic product plans
    We expand the scope of the brand, channel or technology
    We place value on the company’s technology: from technology to business model
    We revalue and monetise the technology through product applications

    Consumer Goods

    • Inditex
    • Alfa

    Capital Goods

    • Coca-Cola
    • Zumex
    • Comexi
    • HP
    • Dekton
    • Indra Aena
    • Indra Control Panel


    • Biomet
    • Griffols
    • ICFO

    Transversal Services

    Innovation of Solutions

    We define and implement appropriate infrastructures to maximize each client’s internal innovation process: from the methodological process to the decision making processes, based on the degree of significance of the development of new products and services. We structure the strategic thinking the Design Thinking and Agile processes.



    We provide training in our methodology for our customers. With a highly practical focus, based on cases and internal projects developed by costumer teams and monitored by Loop.


    Technology Transfer

    With a corporate vision and focus, we structure and manage the needs of our customersfor technology transfer between corporations and/or academic institutions.


    Innovation of solutions Training Technology transfer

    Some of our
    “unique” clients

    • Construction and management of a corporate accelerator for the CAF Group
    • Definition of the new standard of controls for air traffic control.
    • Development of a professional machine specifically for HORECA needs.
    • Repositioning tecnology. From the sale of capital goods to consumer products.
    • Creation of a new product image on a physical and interaction level, based on strategic objectives.
    • Definition of the potential Brand opportunities to expand beyond its historic market.
    • Creation of a system that pivots over a device which is capable of recognizing different medicines, then cut and package them.
    • Creation of the first breast milk extractor with manual and electrical adjustment.
    • Brand positioning and portfolio management to maximize its markets value.
    • Creation of a business model of 3D Printing use system directed at the mass market.

    Excellence Center Barcelona

    Camí de Can Camps, 17-19
    08174 San Cugat, Barcelona, España
    T.: (+34) 933 030 299 | E.: info@loop-cn.com

    Strategic Reflection Center Madrid

    Calle Alcalá, 21 - Planta 11, Derecha
    28014 Madrid, España
    T.: (+34) 911 441 144 | E.: info@loop-cn.com

    Strategic Reflection Center Lisboa

    Rua Duque de Palmela, 37 - 3º Esquerdo
    1250-097 Lisboa, Portugal
    T.: (+351) 215 895 471 | E.: info@loop-cn.com